In the old days, they called it Marcom, short for marketing communications.

In those days, it meant brochures, newsletters, Powerpoints, video, ads and web sites.

It still does. But now it also means e-mail marketing, e-catalogs, adwords, Facebook, Twitter, MySpace, Digg, sales support, training, web meetings, videoconferencing, RSS -- well, you get the idea.

It means knowing how to get a message across in 140 characters, and how to provide the in-depth product detail that lets your salespeople close sales.

One of the NewMediaRules is simpilicity itself: Learn to hit moving targets.

We'll help you identify the best combination of media to launch your company to success. And we'll implement it in ways that leave your competition in the dust. Here are a few typical services:

• CMS-based web sites you can manage yourself without knowing HTML
• Social media strategy development
• Print, TV, radio and online advertising
• Can-Spam Act-compliant email marketing
• Search engine optimization
• Email blasts
• Newsletters (print and electronic)
• Hand-held strategies
• Strategic and tactical communications planning
• Creative copywriting